As we age, hormonal changes affect collagen, elastin and hyaluronic acid production, causing cell turnover to become slower and consequently having an impact on the way our skin looks and feels.
The way you've been looking after your skin will influence your ageing process, but you're not alone if you've been a little careless until now – It is, however, never too late to begin.
Incorporating rich & nourishing products with powerful skin actives is a good place to start. The right skin-perfecting vitamins and skincare actives can help to reform and change skin, particularly as we get older.
Introduce Vitamin A - a key active with excellent anti-ageing properties and the ultimate 'cult' ingredient in skincare. Vitamin A can be found in a form of oils, serums and moisturisers.
Brighten & Tighten with Vitamin C – Vitamin C is an effective way to reduce pigmentation, dark spots, and dull skin. It is also well known for giving skin a healthy glow. Vitamin C should be applied before moisturiser and serums; opt for a Purifying Toner or gel instead.
Another key to your skincare is SPF - Sun damage is one of the largest contributors to prematurely aged skin. Applying a day cream like Kōtia's Hydrating Day Cream with SPF15+ is the perfect candidate, with Aquaxyl™, Jojoba Oil and SPF for ultimate hydration and protection - this should be applied daily.
Taking preventative measures and carefully selecting your skincare regimen can save you from spending too much time and money in the future.